HSBC Investments is one of the world's largest emerging markets asset managers, backed by one of the world's largest emerging markets banks.
When HSBC needed to inform IFAs of a complex series of changes to their Fund of Fund products at regional breakfast meetings, they asked Midas to create an inventive live presentation.
Our concept used the morning and morning-goods to generate interest with a simple catchy theme to leave a memorable impression.
The presentation was so well received that HSBC were moved to the main forum for their a series of very successful meetings.